Digital Marketing

Course Overview

Marketing is the hope of businesses. Nowadays, technology dominates almost everything business-related – from accounting to recruitment, and definitely yes, marketing. And eventhough traditional marketing is still being used, digital marketing is undeniably the trend in the specific industry.

This Digital Marketing certification is sure to guide you in developing strategies to further boost your business, get more customers, and make more profits. It will also walk you through the importance and impact of using social media in advertising your business. Not only will it provide you with optimisation techniques, but also with tools to evaluate the performance of your business.

Our Digital Marketing course aims to embed in you the principles of digital marketing, how it can enhance the performance of your business, and how to use social media for your business’ benefit. It is a must course for those who are just starting out, or even for those long employed in the marketing profession.

Course Highlights

  • 24/7 access to quality course content and materials for 12 weeks
  • Seamless compatibility across all devices and browsers
  • End of module assessments to test your knowledge of the covered topics
  • Access to dedicated online support throughout course duration
Course Duration

To provide maximum flexibility, there is no specific deadline of completion for this course. Since the course can be accessed anytime online, you may choose to learn the lessons in multiple sessions or cover the entire course in one go. Take note that the aforementioned learning hours is just an estimate. The duration to complete the entire course still depends on your learning pace. Since the course can be accessed anytime online, you may choose to learn the lessons in multiple sessions or cover the entire course in one go.

Course Certification

Upon completing the Digital Marketing Certification, you will receive a certificate of completion from Skills on Projects. This certificate will be in PDF format and will be sent to the email address you have used on sign up. No additional fee will be charged to secure this certification. Use it to boost your CV and help organisations uncover effective methods of communicating through different technologies.

Course Outline
  • Module 1: INTRODUCTION TO DIGITAL MARKETING
  • Module 2: CREATING WEBSITES
  • Module 3: BOOSTING POPULARITY OF WEBSITES
  • Module 4: STRATEGIES IN DIGITAL MARKETING
  • Module 5: IMPACT OF SOCIAL MEDIA MARKETING
  • Module 6: COMPARISON OF SOCIAL MEDIA ACCOUNTS
  • Module 7: OPTIMISATION TECHNIQUES
  • Module 8: DATA TREATMENT AND ANALYSIS
  • Module 9: PERFORMANCE EVALUATIONS AND TOOLS
  • Module 10: SOCIAL MEDIA ANALYTICS

Minimum Technological Requirements

Device and Browser

Access the course from any computer, laptop, tablet or mobile device. You also need an updated browser such as Chrome, Firefox or Internet Explorer 11.

Pen and Paper

Important points are spread throughout the course. A pen and paper will come in handy in such situation, so you can jot down the things you need to remember.

Internet Access

To participate in the online aspects of the course, you need to have access to a stable Internet connection.

Want to Improve Your Digital Marketing Skills?

Our Digital Marketing course is designed to embed in you the principles of digital marketing, how it can improve the performance of your business, and the importance of using social media for your business’ benefit. Now is the best time to click the Enrol button below.

Price: $299

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