Marketing

Course Overview

Marketing is an integral component of any business. It makes the business alive, making sure that the public is aware of the business’ existence. It is a means for organisations to market their product or service to the people.

Our Marketing course is true to its name – a course that will introduce you to the know-hows of marketing. Marketing can be a complex subject, not to mention the vast area it covers. In this course, essential topics, such as target market analysis, products, brands, and the importance of pricing management, are discussed thoroughly. In addition, it also lays out the basics of promotion and market planning.

If you take this course, you’ll be loaded with practical knowledge to further your marketing career. If you’re a marketing professional, it will refresh your mind with marketing concepts. If you’re a newbie in the field, expect to learn vital ideas and principles. Either way, it’s a win-win situation!

Course Highlights

  • 24/7 access to quality course content and materials for 12 weeks
  • Seamless compatibility across all devices and browsers
  • End of module assessments to test your knowledge of the covered topics
  • Access to dedicated online support throughout course duration
Course Duration

To provide maximum flexibility, there is no specific deadline of completion for this course. Since the course can be accessed anytime online, you may choose to learn the lessons in multiple sessions or cover the entire course in one go. Take note that the aforementioned learning hours is just an estimate. The duration to complete the entire course still depends on your learning pace. Since the course can be accessed anytime online, you may choose to learn the lessons in multiple sessions or cover the entire course in one go.

Course Certification

Upon completing the Marketing Certification, you will receive a certificate of completion from Skills on Projects. This certificate will be in PDF format and will be sent to the email address you have used on sign up. No additional fee will be charged to secure this certification. Use it to boost your CV and help organisations uncover effective methods of communicating through different technologies.

Course Outline
  • Module 1: FUNDAMENTALS OF MARKETING
  • Module 2: TARGET MARKET ANALYSIS
  • Module 3: PRODUCTS AND BRANDS
  • Module 4: THE PROCESS OF PRICING AND DISTRIBUTION MANAGEMENT
  • Module 5: THE FUNDAMENTALS OF MANAGEMENT PROMOTION
  • Module 6: The Sustainable Supply Chain
  • Module 7: MARKET PLANNING AND THE OBJECTIVE TREE

Minimum Technological Requirements

Device and Browser

Access the course from any computer, laptop, tablet or mobile device. You also need an updated browser such as Chrome, Firefox or Internet Explorer 11.

Pen and Paper

Important points are spread throughout the course. A pen and paper will come in handy in such situation, so you can jot down the things you need to remember.

Internet Access

To participate in the online aspects of the course, you need to have access to a stable Internet connection.

Want to Improve Your Marketing Skills?

Marketing is a complex subject, not to mention the vast area it covers. Our Marketing certification introduces you to essential and practical marketing concepts, including target market analysis, products, brands, and the importance of pricing management. It’s high time to hone your skills; click Enrol now!

Price: $299

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